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The Eco-Innovator’s Journey

"The Eco-Innovators Journey" ultimately seeks to empower individuals by making the complex world of climate solutions more accessible and engaging.
The Arts Incubator June 23, 2025
Forge your green future! Eco-Innovators Journey: where your choices spark climate solutions with AI's help.

Forge your green future! Eco-Innovators Journey: where your choices spark climate solutions with AI's help.

Digital Arts and Climate Entrepreneurship for Rural and Northern Communities

In a world where climate change presents one of humanity’s most pressing challenges, innovation and entrepreneurial spirit towards sustainable solutions is more important than ever. “The Eco-Innovators Journey” is a unique, interactive text-adventure game designed to do just that. It invites players to step into the shoes of an aspiring climate entrepreneur, navigating a series of choices and challenges to develop a tangible project idea aimed at making a positive environmental impact. But it’s not really a game; it’s a creative sandbox for exploring how innovative thinking can address real-world ecological issues.

Developed as a community project during this year’s summer digital arts and entrepreneurship programming, each experimental AI-powered tool serves as a basic prototype focused on learning how to conceptualize and develop practical resources. Each weekend, the team spends a few hours conceptualizing and creating a simple app or tool with basic functionality.

In this example, the goal was to support artists and programs in small, rural, and northern communities by providing accessible guidance on fundamental methodologies and approaches like CO-STAR. In advancing this understanding, the tool (and the process of creating it) is about empowering local creative initiatives to build sustainable, community-rooted arts and entrepreneurship practices.

Using AI Tools and Storytelling to Inspire Eco-Friendly Entrepreneurship

The core of “The Eco-Innovators Journey” is powered by Google’s Gemini API, creating a dynamic and responsive narrative experience. Players begin by selecting a broad area of climate concern, such as plastic pollution, sustainable energy, or food systems. From there, the game unfolds through a series of scenarios where each decision made by the player shapes their unique path. The AI helps generate contextual options, offer insights on entrepreneurial principles, and guide the player through the iterative process of problem identification, solution ideation, resource planning, and impact definition.

As users progress, they’re not just passively consuming a story; they are actively building the foundation of a climate project. Each choice contributes to their “The Eco-Innovators Journey,” a simple framework that captures the key elements of their burgeoning idea.

The prototype encourages critical thinking:

  • What is the root cause of the problem?
  • What innovative solution could address it?
  • What resources are needed?
  • What tangible impact will it create?

This structured yet flexible approach is intended to mirror the early stages of entrepreneurial venture development.

Build Your Climate Impact Project with The Eco-Innovators Journey Prototype

The end result of the “journey” is the presentation of a personalized “Eco-Innovator’s Canvas.” This summary encapsulates the player’s choices and the AI-generated insights, providing a basic project outline. While the game provides a simplified model, the aim is to demystify the process of climate entrepreneurship and spark genuine ideas. The final canvas, enriched with an AI-generated inspiring narrative, serves as a testament to the player’s creative problem-solving and a potential launchpad for further exploration or even real-world action.

“The Eco-Innovators Journey” ultimately seeks to empower individuals by making the complex world of climate solutions more accessible and engaging. By combining interactive storytelling with the power of AI, it aims to inspire a new generation of thinkers and doers, demonstrating that anyone can contribute to a more sustainable future. It’s an invitation to explore, to innovate, and to imagine the positive change we can collectively achieve.

Try The Eco-Innovator’s Journey

Special Thanks

This project was made possible through early support from the OpenAI Researcher Access Program and the Creative Entrepreneurship program at the Minneapolis College of Art and Design. We extend our heartfelt thanks to Tony Eetak, Eva Suluk, Krish Agrawal, Jamie Bell, and Dr. Olaf Kuhlke—each of whom played a key role in shaping, inspiring, and encouraging this work. Your insights, creativity, and commitment continue to guide this journey.

About the Author

The Arts Incubator

The Arts Incubator

Administrator

The Arts Incubator is a participatory arts collective and living lab, based in Winnipeg, Manitoba and Northwestern Ontario. It's a space where innovation and creativity thrive. It's latest iteration was launched in 2021 with funding and support from the Canada Council for the Arts Digital Greenhouse. Today, working with students and faculty from the Minneapolis College of Art and Design, we fuse traditional and participatory media arts with artificial intelligence, music, storytelling and community-driven, land-based artist residencies to cultivate new voices and bold ideas. Whether through collaborative projects or immersive experiences, our small but vibrant community supports creators to explore, experiment, and connect. Join us at the intersection of artistry, technology, culture and community—where every moment is a new opportunity to create.

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Tags: AI tools SDG 13 SDG 17 SDG 9

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MANITOBA ARTS PROGRAMS

This platform, our Winnipeg, Manitoba hub and programs have been made possible with support from the Manitoba Arts Council Indigenous 360 Program. We gratefully acknowledge their funding and support in making the work we do possible.

Manitoba Arts Council Indigenous 360 Program

ACKNOWLEDGEMENTS

The Arts Incubator was seeded and piloted with strategic arts innovation funding from the Canada Council for the Arts Digital Greenhouse. We thank them for their investment, supporting northern arts capacity building and bringing the arts to life.

Canada Council for the Arts Digital Greenhouse Logo

NORTHWESTERN ONTARIO ARTS PROGRAMS

This platform, our Northwestern Ontario hub and programs have been made possible with support from the Ontario Arts Council Multi and Inter-Arts Projects Program. We gratefully acknowledge their funding and support in making the work we do possible.

Ontario Arts Council Multi and Inter-Arts Projects Program
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