Main Character Energy Starts With Giving Back
"The ultimate version of main character energy is changing the temperature of a room by being helpful."
Celebrate National Kindness Week 2026 by boosting your community and your own mood.
Picture this: you are walking through the grocery store, headphones on, totally locked into your own world. You see someone struggling to reach a top-shelf item or maybe someone dropped their wallet near the checkout. In that split second, you have a choice. You can stay in your bubble, or you can step up. Stepping up is where the real magic happens. It is not about being a martyr or doing it for the clout. It is about realizing that your presence actually matters to the people around you. When we talk about main character energy, we usually think about aesthetics or personal goals, but the ultimate version of that energy is being the person who changes the temperature of a room just by being helpful.
National Kindness Week 2026 is our collective moment to prove that we are not just a generation of scrollers. We are a generation of doers. This whole thing started because Senator Jim Munson and the late Rabbi Reuven Bulka decided that kindness deserved to be official law in Canada. They saw that a little bit of intentionality goes a long way. Since 2021, we have been the first country in the world to bake this into our national identity. That is a massive flex for our culture. It means we value the human connection over the digital noise.
Science actually backs this up, too. When you do something kind—even if it is just a small text to check on a friend—your brain releases a cocktail of oxytocin and dopamine. It is called the helper's high, and it is more effective than any self-care face mask you can buy. You are literally hardwired to feel better when you make someone else's day easier. It creates this wild ripple effect. You help one person, they feel seen, and suddenly they are more likely to pass that energy to the next person they meet. You are essentially the catalyst for a chain reaction of good vibes.
So, let’s get active this week. It does not have to be a grand gesture or a huge donation. Volunteer for an hour, buy a coffee for the person behind you, or just give a genuine compliment to a stranger. These are the small wins that build a legacy. We are taking the torch that Rabbi Bulka lit eighteen years ago and making sure it burns brighter than ever. You have the power to make your community feel like a place where everyone belongs. Let's go out there and show them exactly how it's done.